Brochure types

By format

By content

By distribution

Leaflets - Leaflet Design

The term leaflet can be used as a synonym of "flyer", "pamphlet" or "circular". However, the word "leaflet" usually refers to a one-page piece, either flat or folded, that is intended for mass distribution.

Leaflets are usually small in size, not bigger than a LTR page in most cases. Prints are usually done on low quality papers as the intended and expected life of these pieces is short.

Brochure type

Number of pages

Folding

Typical uses

Flyer

One

No folds

Promotional, advertising

Leaflet

One

Flat or folded

Promotional, advertising

Pamphlet

One or more

No folds

Political propaganda, events

Circular

One or more

No folds

Events, news, periodic announcements, etc.

Brochure Design Samples from Our Portfolio

Leadership Training Program / Trifold 2 / Maryland (MD)

Leadership Training Program
Trifold 2

Flanders Engineering Group / Trifold / Florida (FL)

Flanders Engineering Group
Trifold

Prominent Systems / Gatefold / California (CA)

Prominent Systems
Gatefold

COENS Energy Company / Large Trifold / United States

COENS Energy Company
Large Trifold

Faloni And Associates / Bifold / New Jersey (NJ)

Faloni And Associates
Bifold

Wholesale Fund / Flyer DS / Arizona (AZ)

Wholesale Fund
Flyer DS

Memo Cogen / Insert 1 / New York (NY)

Memo Cogen
Insert 1

Praxis Dreierlei / Bifold 1 Booklet Instructions / Germany

Praxis Dreierlei
Bifold 1 Booklet Instructions