Brochure types

By format

By content

By distribution

Multi-Page Bi-Folds / Booklets / Catalogs - Booklet Design

Most catalogs, corporate profiles and presentations are booklets - short books, usually having a paper cover.


A booklet is, technically speaking, a set of multi-page bi-fold brochures that are bound together. The term "booklet" implies more than one sheet of paper.

A way to see it is that booklets are created by binding bi-fold brochures together - usually by stacking and stapling them. By stacking and binding bi-fold brochures, you can create an 8-page booklet (2 bi-folds), a 12-page booklet (3 bi-folds), and on. Each bi-fold brochure adds 4 new pages to the page count.

Most people would use the word "brochure" as a synonym for "booklet", so if they refer to an 8-page brochure, they are in fact referring to an 8-page booklet. However, please note this may not be true in all cases.

Booklets are usually printed on high quality stock, and their morphology allows eye-catching, impressive designs. The front and back covers are sometimes printed on a thicker stock.

Booklets with a high page count are bound using other more sophisticated binding techniques, like "wire-o" binding or "perfect" binding.


Binding Methods and Their Implications

Saddle-stitched / stapled: it's by far the most popular binding method. It's cheap, looks nice and it's fast for printers. Printers will use stapling for brochures whenever possible, even up to 40+ pages, though this depends on paper stock thickness.

Wire-O: popular for more inter-company presentations. May work better for brochures with more pages, but may look informal. Wire-O binding allows to have page counts divisible by 2, rather than 4 as with other binding techniques. That is, you can have a 10-page or 14-page bi-fold brochure.

Perfect bound: the ideal choice for brochures with a high page count. This is the binding technique used for most books, and it adds a "spine".


Booklet Sizes and Formats

As with bi-fold brochures, the standard booklet is LTR-sized (folded, closed), and 17" x 11" flat open. In non-US markets, they would be the corresponding DIN-A sizes (A4 folded, A3 flat open).

However, there are booklets of any size. Small booklets are usually half the standard booklet size: 5.5" x 8.5" folded, LTR size flat open.

Some booklets may also include one or more pockets or flaps to hold business cards, datasheets, etc., even other brochures. Also, small-format booklets became widely known as the companion to CD or DVD media, the famous CD booklets and DVD booklets.

Booklet Design Samples from Our Portfolio

Vail Commercial Advisors / Bifold / Colorado (CO)

Vail Commercial Advisors
Bifold

Therapro / Brochure / New Jersey (NJ)

Therapro
Brochure

Petroplast Brochure / Bifold Brochure / Argentina

Petroplast Brochure
Bifold Brochure

Tulip Press / Brochure / Indiana (IN)

Tulip Press
Brochure

Premier Electrum / Brochure / France

Premier Electrum
Brochure

Asiristech / Catalog / Spain

Asiristech
Catalog

Upgrade Transport / Bifold 2 / Pennsylvania (PA)

Upgrade Transport
Bifold 2

Targetcore / Brochure English / France

Targetcore
Brochure English

Booklet Design Pricing

Up to 4 revision phases

Unlimited revision phases

Small Booklets / Catalogs

4-page bi-fold brochure, LTR open size

$ 399

$ 499

8-page bi-fold brochure, LTR open size

$ 599

$ 699

12-page bi-fold brochure, LTR open size

$ 799

$ 899

16-page bi-fold brochure, LTR open size

$ 999

$ 1,149

20-page bi-fold brochure, LTR open size

$ 1,199

$ 1,349

Standard Booklets / Catalogs

4-page bi-fold brochure, 17" x 11" open size

$ 549

$ 649

8-page bi-fold brochure, 17" x 11" open size

$ 849

$ 949

12-page bi-fold brochure, 17" x 11" open size

$ 999

$ 1,199

16-page bi-fold brochure, 17" x 11" open size

$ 1,249

$ 1,449

20-page bi-fold brochure, 17" x 11" open size

$ 1,549

$ 1,799

24-page bi-fold brochure, 17" x 11" open size

$ 1,849

$ 2,149

Included: Our fees include all you will need for getting a professional brochure: creative design by professional brochure designers & marketing experts; access to royalty-free imagery (more than 17 million photos to choose from); photo retouching; creation of diagrams, tables, charts; pre-press; delivery of both editable source files and printer-ready files; plus all copyrights of our work.

Not Included: Printing is not included in the above prices. Speak to one of our representatives to get a quote that includes printing.

Timeframe: Concepts and revisions ready in a maximum of 2 business days. Please speak to a representative if you need an expedited service.

Payment terms: We request a 50% down payment of the total price to start working on the design of your custom brochure, the remaining balance upon completion, before the delivery of the final files. We accept Paypal and 2Checkout payments (online, credit card), checks or ACH/Wire bank transfers.

Make your deposit online using Paypal and save 10% off the listed price!

Get Started